Brand Strategy Workshops
Book a meeting with me to workshop the strategy behind your small business' branding.
Booking Info
You can schedule one of my workshops via Zoom or in-person depending on your needs and location.
About
Brand strategy is all about defining the best target audience for your business, and then adopting purpose, values and character into your brand that appeal and engage this audience.
Benefit
Having a clearly defined target audience will allow you to create highly relevant and compelling marketing materials and brand communications, helping your marketing message cut through the noise of the modern, media-saturated world, and reach your audience effectively.
The Workshops
I offer five brand development workshops in total – one for each major step of the brand strategy development process:
Building Brand Character
Work with me to select brand characteristics to appeal to your audience.
Aligning Your Branding
Create a plan for developing branding design targeted to your audience.
Creating Targeted Content
Learn how to use your audience research to create targeted marketing content.
Process Breakdown
A step-by-step breakdown of how my workshops typically progress:
- Part 1
Lesson
- Part 2
Resource
- Part 3
Exploration/Analysis
- Part 4
Discussion
What To Expect
Here are some of the qualities that make my workshops unique:
Simplicity
I know that marketing strategy can be daunting for small businesses, so my workshops focus on just one simple, beginner-friendly technique at a time.
Flexibility
Take things one workshop at a time, or tackle the whole series with me over a couple of days – we can take things at a pace you're comfortable with.
Structure
The intuitive order allows you to build upon your targeting strategy step-by-step. They're 90 mins each and follow a simple 4-part process.
Versatility
As a graphic and web designer, I can help you translate your strategy work into real-world design outcomes, so there's plenty of room for growth when you work with me.
Learn more
You can book a free intro call with me, where you can ask me any questions you may have about my workshops. Alternatively you can drop me an email.
Get started
Please click the button below to book a time for your workshop.