<< Worksheet included >>

Workshop 1: Defining A Target Audience

In my first workshop I'll help you narrow down a primary target audience for your brand.

Book a time for this workshop

About

Learn how to select and define the perfect target audience for your brand.

It's common to want your brand to appeal to everyone and anyone, but this is actually the first mistake you can make when building a brand. In nearly every case, brands should be built to appeal to a tightly defined audience first and foremost. It doesn't need to be a small audience, just a focused one. This is when brands are at their most strategically viable, and most effective at converting customers into loyal brand ambassadors. This first workshop is all about properly defining an audience for your brand to target.

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    Via Zoom or In-Person
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    Beginner Friendly
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    Adaptable Format
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    Flexible Scheduling

Workshop Objectives

Here are the 3 key outcomes we'll aim for:

1

Learning: We'll discuss why having a focused target audience is important for small business branding.

2

Selection: We'll work together to select a primary target audience for your brand.

3

Recording: We'll record your target audience choice in a clear way your team can understand.

workshop booking

via Calendly

To book a workshop online you can click the button above. This link will take you to my Calendly scheduling page where you can select a time from my availability schedule that works for you (any time zone differences between us will be converted automatically).

Pricing & Payment

via Invoice

Single Workshop: $100 AUD*
Entire Series (5 Workshops): $400 AUD*

*I also offer a half-price discount for a follow-up session if you need more time.

For payment, I'll send you an invoice after the workshop is complete, which you can pay via card, PayPal or bank transfer.

FAQs

Learn more about the nitty gritty details of these workshops

If you have a question that isn't covered here, please ask me here.

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How are the workshops conducted?

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How long do they run for?

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Do I need to bring anything?

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Should I take them in order?

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What if I'm in another country?

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Am I suitable for these workshops?

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Schedule this workshop

This workshop can be conducted via Zoom or in-person and is currently available to book.